INSURANCE MARKETING COMMUNICATIONS ASSN

INSURANCE MARKETING COMMUNICATIONS ASSN IMCA IS AN ASSOCIATION DEDICATED TO DELIVERING LEADING-EDGE MARKETING AND COMMUNICATION TECHNIQUES THAT HELP TO MAXIMIZE BUINESS OUTCOMES OF MEMBERS.LEVERAGING ITS DIVERSE MEMBERSHIP OF MARKETING, CORPORATE COMMUNICATIONS, ADVERTISING, PUBLIC RELATIONS AND GRAPHIC DESIGN PROFESSIONALS, IMCA HELPS MEMBERS: 1) UNDERSTAND THE LATEST INSURANCE INDUSTRY ISSUES AND MARKETING/COMUNICATIONS CHALLENGES; 2) APPLY THE FULL RANGE OF TOOLS, TACTICS AND STRATEGIES TO ADDRESS THESE ISSUES AND CHALLENGES; AND 3) PROMOTE BEST PRACTICES AND THE HIGHEST PROFESSIONAL ETHICS AND STANDARDS.